SMS Marketing
Offers sent through text messages
Reaching Customers Fast from SMS Marketing
SMS marketing – Offers sent through text messages — can reach customers FAST, as nearly everyone always has a cellphone on them. Strategies for this type of marketing are similar to email marketing yet require shorter messages to get their points across. While this approach has various challenges, it may be the easiest way to reach customers.
Be engaging and get the customer’s consent
An SMS marketing strategy should start with marketers getting the customer’s permission to send messages, this is common practice.
Keep texts simple
Easy to consume and a link at the most.
Offer incentives
Incentivize but don’t over do it.
