Improving the look and layout of the Advantage One website was key. Along with building a new dev site from scratch, our goal was to increase visibility and re-create their landing pages using their existing messaging. We wanted to showcase their industries and relevant products for fleet telematics. Our team put together an FAQ page to guide prospects through relevant questions and provide an immediate sense of support.

Our team completed an audit of Advantage One’s SEO standing, verifying their Google console, and managing a campaign to improve their SEO standing based on the data we were given.

Advantage One has a focus on assisting fleet managers with optimization. In order to streamline the brand, we created a marketing plan along with features like a Zoom background, email signature, and document branding. The Cazarin team was able to provide more out of scope deliverables to improve sales initiatives such as business cards, sell sheets, and a logo redesign to market their new technology. We rebranded many of their existing documents to streamline their efforts.

Advantage One was hosting a live tradeshow event and we were able to provide our support by creating a banner and design for their drop cloth to showcase at their event along with social media and e-blast initiatives. 

Social media posts were another area we partnered in, along with making corresponding graphics to increase brand awareness

To provide customers with increased knowledge about what Advantage One is all about, our team sent out a customer survey to get insights on their experiences.